by Margot Carmichael Lester | Jul 14, 2020 | Networking, Writing/How to Write
Technically, we're already in a recession, and as of this writing, the layoffs are starting (disturbingly, even in healthcare!). Lots of folks are tuning up their LinkedIn profiles, updating their résumés and stressing over cover-letter writing. These tasks -- though...
by Margot Carmichael Lester | Jul 7, 2020 | Content & Content Operations, Marketing, Advertising & Promotion
What is content? That's a question I've been getting since at least 2011, when I first took a swing at a definition of content on this blog. Though most of the technical things that make content haven't changed, the opportunities and platforms for content are changing...
by Margot Carmichael Lester | Jul 1, 2020 | Best of Our Blog
It's hard to believe we're at mid-year. In some ways, 2020 has been s-l-o-w. In others, it's been a chaotic mad dash. We're kicking off Q3 with a lot of new things, the first and most obvious of which is our new site design. Huge thanks to our partners at AndiSites...
by Margot Carmichael Lester | Jun 24, 2020 | Writing/How to Write
Many of us have been motivated to speak up and speak out about racial injustice, police brutality and health disparities. It's also Pride Month and a lot of us are also advocating for the rights of LGBTQIA community members. If you're anything like me, there are so...
by Margot Carmichael Lester | Jun 16, 2020 | Best Practice
Like many people. we've spent the last few weeks looking at what we can do to foster an anti-racist world and further adjust our business to be more engaged. Read last week's post on our first steps. As we do our work, we're sharing resources with others who want to...
