by Margot Carmichael Lester | Sep 19, 2023 | What-Not
You can't vote if you're not registered (unless you live in North Dakota), so take a few minutes to make sure your registration is correct or to get registered. What you need to know about voter registration Elections are happening every year between local, state and...
by Margot Carmichael Lester | Sep 12, 2023 | Marketing, Advertising & Promotion
Small Business Saturday (#shopsmall) is a terrific opportunity to engage new customers, increase sales and reward your regulars. Capitalizing requires planning, though, and we see a lot of folks waiting till the last minute. We get it. The end of November seems so far...
by Margot Carmichael Lester | Sep 5, 2023 | Content & Content Operations
It seems obvious that you should pay suppliers, vendors and freelancers, and yet...here I am with another cautionary tale. If you're slow to pay your partners, you're not just creating a financial burden for them. You're creating problems for your firm, too. Every...
by Margot Carmichael Lester | Aug 29, 2023 | Process
When Mercury's in retrograde, communication can go a little haywire. Even if you don't believe in it, a bunch of your clients and colleagues do, so lean in! In the early years of The Word Factory, we produced a monthly guest column for one of our clients that to run...
by Margot Carmichael Lester | Aug 22, 2023 | Best Practice, E'ship, What-Not
I know a lot of freelancers who eschew creating contracts and agreements for all kinds of reasons. It's not a great idea, though. Without it you're like an aerialist working without a net, exposing yourself to a lot of risk. And, damn, there are enough risks out there...
