by Margot Carmichael Lester | Mar 14, 2023 | E'ship, What-Not
It’s hard to believe that I’ve been an agency owner for almost half my life. Last weekend marked the end of my time as an FTE for someone else. I admit at the time I thought I’d freelance for a while till I found my next gig. But I got and stayed busy enough that I...
by Margot Carmichael Lester | Mar 7, 2023 | Blogs & Blogging, Content & Content Operations, Marketing, Advertising & Promotion, Writing/How to Write
I just heard from a client who's struggling to find freelancers who don't plagiarize and who do cite the most recent data. My first response was a typical "are you kidding me?!" But I held my tongue. Look, if you find yourself having to remind writers about this, you...
by Margot Carmichael Lester | Feb 28, 2023 | Writing/How to Write
Grammar is one of the most polarizing topics within writing communities, second only, perhaps, to the Oxford/serial comma issue that Pete Andersen and I famously debated here. There's a reason sticklers for grammatical perfection are often not-so-affectionately called...
by Margot Carmichael Lester | Feb 21, 2023 | What-Not
I'm a big proponent of scholastic journalism. After all, it's where I got my start. I was on my high school paper and filed a weekly report to the local paper's school page. One of my opinion essays even won an award from the state press association (see below). These...
