by Margot Lester | Aug 22, 2023 | Best Practice, E'ship, What-Not
I know a lot of freelancers who eschew creating contracts and agreements for all kinds of reasons. It's not a great idea, though. Without it you're like an aerialist working without a net, exposing yourself to a lot of risk. And, damn, there are enough risks out there...
by Margot Lester | Aug 1, 2023 | Best Practice, E'ship
Recently, we lost a regular customer in a round of layoffs and budget cuts. This left us with unexpected capacity for the rest of the quarter (and potentially beyond). It's easy to freak out when this happens and start spinning all kinds of unhelpful scenarios. I know...
by Margot Lester | Mar 14, 2023 | E'ship, What-Not
It’s hard to believe that I’ve been an agency owner for almost half my life. This 12 March marked three decades since the end of my time as an FTE for someone else. I admit at the time I thought I’d freelance for a while till I found my next gig. But I got and stayed...
by Margot Lester | Jan 17, 2023 | E'ship
Every January, scads of people set resolutions or intentions for improving their physical and emotional health. January is also National Financial Wellness Month, so it's a good time to take a few steps to improve your financial health, too. Especially if you're...
by Margot Lester | Jun 28, 2022 | E'ship
When considering expenses, the key is to balance spending and investing.-- CEO Coach Jill James* With all sorts of economic uncertainties floating in the air, it's easy to think this is not the time to grow your skill set or your business. I certainly bought into that...
by Margot Lester | Apr 20, 2021 | E'ship
Customer loyalty is more than a feeling. It has tangible bottom-line impact. And that's why it's worth your time and effort to cultivate and maintain. We ran some numbers recently to look at the impact of customer loyalty on our operation. You can do the same whether...
