by Margot Carmichael Lester | Apr 18, 2023 | Work Samples from Margot Lester & The Word Factory Team, Writing/How to Write
I got my start in journalism on Chapel Hill High's paper, The Proconian. (I even took third place in a statewide opinion writing contest!) And here I am, a zillion years later still slinging sentences. So it's no surprise I'm bullish on scholastic journalism and do...
by Margot Carmichael Lester | Jul 14, 2022 | Work Samples from Margot Lester & The Word Factory Team
One of the places business gets done in Los Angeles is the dog park. A few days after relocating to Hollywood in the late 1990s, Ursa, my black lab-Basset hound, and I ventured to the Laurel Canyon Dog Park, nestled along Mulholland Drive a couple miles above our...
by Margot Carmichael Lester | Jun 22, 2022 | Work Samples from Margot Lester & The Word Factory Team
One of the most fun clients we have is the International Cinematographers Guild. That's the union of folks who shoot the ads, movies, tv shows, etc., we love. (It also includes publicists and unit photographers.) For years, I've looked forward to my assignment for the...
by Margot Carmichael Lester | Feb 9, 2022 | Work Samples from Margot Lester & The Word Factory Team
One of my first gigs when I started my own business was stringing for several financial outlets, including Market News Service and Money magazine. Some reporting was about financial markets and institutional investing, and some was about personal finance. Over the...
by Margot Carmichael Lester | Dec 16, 2021 | Work Samples from Margot Lester & The Word Factory Team
For more than a decade, I've profiled members of the International Cinematographers Guild for the Generation NEXT package, one of the most popular features of the year. It's always an honor to share the stories of talented folks. This year, the opportunity was even...
by Margot Carmichael Lester | Jul 28, 2021 | Work Samples from Margot Lester & The Word Factory Team, Writing/How to Write
I love getting a break from brand journalism and content marketing to revisit my newspaper days and write feature story. Here's my latest for the International Cinematographers Guild Magazine, a behind-the-scenes look at the making of ZIWE, Showtime's break-out hit...