Here's a great piece penned by our staff writer, Pete Andersen, for client Lionbridge. Though aimed at a global audience, it's useful for businesses of any size doing business domestically or abroad:
5 Tips: How to Develop a Guest Blogging Strategy
Authored by Peter W. Andersen, Contributing Lionbridge Writer
Having a guest post on your website is a lot like having a guest in your home: each one offers unique potential for an experience that’s enjoyable, memorable, productive and new. Marketing managers (or any team members, really) are always looking for new opportunities for online content marketing, and having guests share their work on your site not only widens your reach, it also adds variety to your blogging strategy.
Click here for some things to remember as you develop a guest blogging strategy.
- Check out the awesome guest posts on The Word Factory blog!
- Blogging tips