I was very pleased to be asked to pen a guest post for the Bitly blog. I've been using this link shortener for a long time and have a crush on Chauncy, its cute puffer fish logo.  

How to Write Short Form and Micro Content

When writing to fill space is a school survival skill, concision can be a casualty. Those arbitrary minimum word counts for English papers encouraged many of us to master the not-so-fine art of padded prose. It’s no wonder, then, that creating short-form and micro content gives so many writers heartburn. Few of us developed the essential skills and habits of mind to produce it. Keep reading to circumvent school training and write short for business.