Language matters.

I know you know that. So do I.

But there's nothing like being around people who seem to not know that, or not know it well enough, to send remind us of the impact of not speaking or writing carefully.

Words have power. So much that sometimes you don't even have to act on your words to deliver immense impact.

Language is never "just words".

Choose your words carefully, whether you are making a point, selling a product or talking to your friends.

We have a choice in the language we use. Let's choose to use it wisely.

Listen to the beautiful song from which the lyric above was taken, The White Trash Period of My Life, by the fantastic Josh Rouse.