Our Blog
New quarter, new look
We kick off Q3 with a new site design and a look back at the top posts from Q2: writing tips, #wearamask graphics and customized video conference backgrounds
Make your voice heard
Want to share your views on current events? Write your way to change with these proven strategies from award-winning writer Margot Lester.
Anti-racism resources for businesses
A collection of antiracism resources for content marketing and other businesses
Toward an anti-racist world
We, white business owners and colleagues, need to do better. Even if we've been working toward an anti-racist world this whole time, we need to work harder now. "Racism isn’t just Black people’s problem; it’s everyone’s problem because it erodes the fabric of...
3 easy fixes to make writing stronger
Writing coach Margot Lester shares 3 quick tips to make your writing stronger and boost your credibility.
How do you become a thought leader?
Learn how to create more influential thought leadership content with these strategies from executive writing coach Margot Lester of The Word Factory
Mini case study: Penzey’s reinforces brand values during the pandemic
When your brand shows empathy and kindness toward clients and customers, loyalty, referrals and business grows.
Preparing for the COVID19 recovery
Let's work together to find a way through the COVID-19 restrictions and maximize opportunities for the re-entry and recovery.
Brand your Zoom virtual backgrounds
We're all swimming in virtual meetings right now. We're all spending more time on Zoom calls, classes and webinars these days -- and that's something we don't expect to change much for the foreseeable future. So our creative director, Marc Borzelleca, created some...
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