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Faster, more effective feedback: Don’t ask. Tell.
I'm going to keep this short. If your approach to giving feedback is to couch your directives and desires as questions, you're hurting yourself and adding time to the process.* If you want content producers to add, change, delete, rethink -- whatever -- tell them to...
Grammar, perfectionism and dominant culture
Grammar Appreciation Day: How perfectionism around grammar supports dominant culture.
Scholastic Journalism Week: Amplifying voices
Scholastic Journalism Week 2022 is focused on amplifying the voices of student journalists and new sources. Check out our tactics.
Writing Samples: Personal finance topics
As a former reporter on the business beat, I love getting to write about personal finance topics. Check out some of my latest.
Writing advice: Profile help for online daters
Former match.com advice columnist Margot Lester shares the characteristics of successful online dating profiles.
Writing tip: 5 elements of a good glossary
Nobody likes a glossary that creates more confusion. Check out the 5 traits useful glossaries share.
How do you define content?
What is content? Content is information presented with a purpose distributed to people in a form through a channel. That's our definition. What's yours? Read more here.
Writing tip: How to organize your ideas
January is Get Organized Month. Here are two ways to organize your thoughts to produce more impactful content.
Our best content marketing advice
Take a look back at the best advice Margot & Pete gave in 2021.
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