Click here to download the social media primer I created for the The Chapel Hill-Carrboro Chamber of Commerce session on Using Media to Grow Your Business.

It's not everything you need to know about choosing and using social media for your enterprise, but it's enough to get you started. In addition to tips, it also features examples of local businesses who are using social media to win new customers and reward existing ones, help with CRM, increase marketing effectiveness, recruit new talent and develop new lines of business.

  • Want tips on using more traditional media like radio, TV and print? Click here.
  • For tips on figuring out your media mix, check this out.