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Black History Month content tips

Black History Month content tips

by Margot Carmichael Lester | Feb 9, 2021 | Content & Content Operations

The folks over at Black Creative Group shared this useful set of tips for effective Black History Month messaging. If you've got content in the pipeline, check it off against this list before going live.If you're not doing anything this year, put the checklist in your...
A quick word about Black History Month

A quick word about Black History Month

by Margot Carmichael Lester | Feb 3, 2021 | Best Practice

If you're not sure how to commemorate Black History Month in your content marketing, advertising etc., here's my one piece of advice: Unless you acknowledge, include and advocate for Black lives past and present the other 11 months of the year, don't post a platitude...

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