by Margot Lester | What-Not
If you're having trouble navigating ecogrief or identifying meaningful ways to engage in climate action, check out Climate Wayfinding. Let me tell you why. Many of us want to do something about climate change — and about our grief over it — but finding a place to...
by Margot Lester | What-Not
Looking for ways to observe Earth Day?* Here are several ideas for all ages to deepen your connection to our planet, including drawing, journaling and noticing! I spend a lot of time getting people engaged with our planet. These are some of my favorite activities. Get...
by Margot Lester | Work Samples
Back 20 years or so, one of my beats was travel writing. I loved writing about places and the communities that gather there. I still write for our local visitors bureau occasionally, but most of my place-based writing is grounded in nature connection, conservation or...
by Margot Lester | Writing/How to Write
Any day is a good day to advocate for the protection of sharks and rays! I'm part of the American Zoological Association's SAFE Shark & Ray Messaging Group, which develops a Shark & Ray Awareness Day Toolkit each year for aquariums, zoos and science centers to...
by Margot Lester | Public Relations/PR practice
When we're trying to convince someone to change a mindset or behavior, it's tempting to lean on data. There's a bunch of reasons for this, including our own bias as the influencers. We believe in what we're saying, so data that supports our PoV makes us feel smart,...
