by Margot Lester | Blogs & Blogging, Content & Content Operations, Public Relations/PR practice
Is Your Brand Making the Connection Between Climate and Care? I know we all have a lot on our plates right now. It’s spring conference season. We’re sliding toward mid-year or fiscal year-end. Maybe you’re just distracted by AI. I’m going to scootch some of those...
by Margot Lester | Best Practice, Content & Content Operations
As we barrel towards the end of the quarter, there are a few critical content marketing tasks to put on your list for the next 3-6 months. This advice applies whether you're a content lead, in-house content marketing team member or independent contractor/freelancer. 4...
by Margot Lester | Content & Content Operations, Marketing, Advertising & Promotion
Many of the same guidelines we covered for Black History Month apply to your content strategy for Women's History Month. Review my tips and the advice from Black Creative Group before launching a campaign. 3 content ideas for Women's History Month When you're ready,...
