by Margot Lester | What-Not
It's no secret I'm an activist CEO. From my work against North Carolina's Amendment One and HR 2 to my advocacy for affordable healthcare and people living with HIV and AIDS — my causes are my company's. That's why I sat down on Martin Luther King Jr. Day and pledged...
by Margot Lester | What-Not
via GIPHY It's been a scary, heart-wrenching week — longer than that for some of us. Let's do better by each other and ourselves. Here's a gentle reminder to practice a little more patience and kindness when communicating with the people you work with and the...
by Margot Lester | Writing/How to Write
In this era of AI slop and rampant misinformation, voters are more invested in hearing from folks they know, whether it's about the candidates and issues on the ballot or the process of exercising your franchise. That's why sharing your informed insights and opinions...
by Margot Lester | Marketing, Advertising & Promotion
It’s often hard to justify time away from the office to do good works. But it’s a crucial aspect of being a good corporate citizen. I believe volunteering and advocacy are priorities for business owners and their employees. That’s why I took off two days this week to...
by Margot Lester | Public Relations/PR practice
Given all the headlines about Facebook and Cambridge Analytica, many of us are now acutely aware of how brands we interact with gather and use (sometimes improperly) our personality and personally identifiable information. That makes now the perfect time to remind you...