by Margot Lester | Best Practice, Process
The landmark ANA Supplier Diversity report showed that the biggest challenge to working with creative shops led by non-white, non-cishet non-male owners is that It's just too hard. More than two-thirds (68%) of respondents said it was too difficult to find qualified...
by Margot Lester | Content & Content Operations
April is Celebrate Diversity Month, a time to acknowledge and fête the array of different backgrounds and cultures that make up our world. It's also an opportunity for content marketers to review their work and identify opportunities to make our work more inclusive...
by Margot Lester | Best Practice, E'ship
August is Black Business Month, creating a good opportunity for non-Black people to identify and access enterprises owned by Black people. Maybe, like me, you've committed to spending a percentage of your budget with Black-owned enterprises. The U.S. Small Business...
by Margot Lester | Content & Content Operations
For the last year, I've been working to fulfill my MLK Day pledge. As a company, we've made strides in featuring people of color and from other marginalized groups in our content marketing and brand journalism projects, including words and pictures. We're not where...
