by Margot Carmichael Lester | Jun 8, 2021 | Best Practice, Process
If you just look at the charts (and admit it, a lot of us do that), one of the takeaways from the ANA Supplier Diversity report is that the biggest challenge to working with creative shops with non-white, non-cishet non-male owners is supply. It's just too hard, 68%...
by Margot Carmichael Lester | Apr 6, 2021 | Content & Content Operations
April is Celebrate Diversity Month, a time to acknowledge and fête the array of different backgrounds and cultures that make up our world. It's also an opportunity for content marketers to review their work and identify opportunities to make our work more inclusive...
by Margot Carmichael Lester | Aug 19, 2020 | Best Practice, E'ship
August is Black Business Month, creating a good opportunity for non-Black people to identify and access enterprises owned by Black people. Maybe, like me, you've committed to spending a percentage of your budget with Black-owned enterprises. The U.S. Small Business...
by Margot Carmichael Lester | Jan 21, 2020 | Content & Content Operations
For the last year, I've been working to fulfill my MLK Day pledge. As a company, we've made strides in featuring people of color and from other marginalized groups in our content marketing and brand journalism projects, including words and pictures. We're not where...
