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You’re asking the wrong question

You’re asking the wrong question

by Margot Carmichael Lester | May 2, 2023 | Process, Writing/How to Write

When we ask “let me know what you think about this”, the reviewer tells us what’s important to *them* or makes corrections because they don’t know what we need. Take control of the revision and review processes by asking for the feedback that produces a better piece...
Faster, more effective feedback: Don’t ask. Tell.

Faster, more effective feedback: Don’t ask. Tell.

by Margot Carmichael Lester | Mar 8, 2022 | Content & Content Operations

I'm going to keep this short. If your approach to giving feedback is to couch your directives and desires as questions, you're hurting yourself and adding time to the process.* If you want content producers to add, change, delete, rethink -- whatever -- tell them to...
Giving feedback: 2 ways to be a better content  manager

Giving feedback: 2 ways to be a better content manager

by Margot Carmichael Lester | Aug 31, 2021 | Best Practice, Content & Content Operations, Writing/How to Write

I've long said feedback is more about the person giving it than the person getting it. At least that's what I need to believe to explain why so much of the commentary we get on our writing is unactionable. The things that makes this so hard is that bad feedback is...

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