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Writing advice: How to increase the impact of your ideas

Writing advice: How to increase the impact of your ideas

by Margot Carmichael Lester | Mar 15, 2022 | Blogs & Blogging, Writing/How to Write

March is International Ideas Month. We all have good ideas, but sometimes it's hard to convey them in a way that delivers real punch and creates serious impact. Here are three go-to writing strategies to help you harness the power and get the results you want. 3...
How to make abstract ideas more concrete

How to make abstract ideas more concrete

by Margot Carmichael Lester | May 22, 2017 | Process, Training & Workshops

Sometimes it's hard to explain abstract concepts in words. This is especially true when we're trying to grasp where an organization or brand is now, where it wants to go or what it wants to be, or what the world looks like when the organization fulfills its mission....
How to get & share ideas

How to get & share ideas

by Margot Carmichael Lester | Aug 30, 2012 | Process, Writing/How to Write

The other day, I was chatting with a friend who was complaining about a project that had gotten so off track it felt like they were on the road to nowhere. After we'd stopped singing the chorus of the Talking Heads tune of the same name, she shared a great idea to fix...

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