by Margot Carmichael Lester | Mar 22, 2013 | Content & Content Operations
It's the second full day of the NCAA men's basketball tournament. I'm a huge fan and my husband's a pretty big one, so my craving for wall-to-wall basketball doesn't bother him. But that's not true for all couples. Match.com, who does seasonal content better than...
by admin | Feb 14, 2013 | What-Not
Happy Valentine's Day! Two of my Match.com articles are on the front page of Yahoo! (see red box below): Here are links to the articles: Tips for single caregivers Love lessons from the soaps Related Content: Dump the Valentine's Day dumps When your Valentine has had...
by admin | Nov 21, 2012 | What-Not, Work Samples from Margot Lester & The Word Factory Team
Thanks for reading our blog -- it means so much! Here's a little Thanksgiving content for you straight from The Word Factory kitchen: Cooking: How to have a no-calamity Thanksgiving Holiday travel: 5 steps to find love in the airport How to avoid the Emergency Room...
by Margot Carmichael Lester | Oct 30, 2012 | Work Samples from Margot Lester & The Word Factory Team
The folks at Public Policy Polling say 26% of U.S. adults will be dressing up and 15% are still undecided on their costumes. [Get more Halloween polling data here]Here are some ideas, along with some insights about what your costume says about you. A cauldron full of...
by Margot Carmichael Lester | Aug 8, 2012 | Blogs & Blogging, Content & Content Operations, Work Samples from Margot Lester & The Word Factory Team
I'm a big fan of finding content marketing article ideas and blog topics in trending events and observances. Some of these I slot in my editorial calendar -- the ones that relate back to The Word Factory business, of course. But others I discover when I'm given an...
