by Margot Carmichael Lester | Oct 8, 2019 | Content & Content Operations, Writing/How to Write
October is Emotional Intelligence Awareness Month. In observance of that, here's an easy way to infuse more empathy -- a key component of emotional intelligence -- into your content. The Feelings Before & After Strategy helps us understand where our audience is...
by Margot Carmichael Lester | May 28, 2019 | Writing/How to Write
A friend's brother recently contacted me for help creating a letter of interest for a new job. This is something I help clients with a lot. It's hard to write about ourselves -- even professional writers struggle with that. It's even harder when we have a huge...
