It's a little known fact that I was actually planning to follow my father (a bona fide Mad Man, even) into advertising. At Carolina, I enrolled in the advertising concentration a the J-School, and had my heart set on heading off to Madison Avenue after graduation. Alas, Jimmy Buffett and a boyfriend changed my plans.

But that doesn't mean we don't do ads here at The Word Factory. Earlier this year, we did a campaign for the UNC Friends of the Library. Here's the second in the series, running in the Carolina Alumni Review magazine:



Need creative content of any kind -- ads, web copy, white papers? Drop me a line.